INSTAX Share The Joy Tour 24'

Client : INSTX Fujifilm
Agency : Factory360
Associate Senior Designer : Analise Mehmet
Senior Art Director : Hiann Prum

The Share the Joy Tour made its way through multiple cities, featuring a mobile truck decked out with playful camera-shaped inflatables along with other festive designs, creating fun photo ops at every turn. Guests are invited to step into the lens of an iconic instax® mini 12 camera, where they're greeted with a series of engaging, interactive experiences. Inside, they can explore product displays, snap photos with Instax cameras, and contribute to a collaborative wall. From a swag-filled claw machine to a gumball dispenser, every activity is designed to celebrate the many ways we can share and receive joy.